This Month's Spotlight on the DMA

About the DMA's New "Recycle Please" Program - Part of the "Green 15"

Concord Litho is a premier supplier and corporate member of the Direct Marketing Association, and we support their new "Recycle Please" initiative, a public education campaign that encourages consumers to recycle their catalogs and direct mail pieces when they're finished reading them. Many member companies are supporting this campaign by printing the "Recycle please" logo on their pieces. We encourage you to visit www.recycleplease.org for more information. And below are two more great resources:

DMA's Free Environmental Planning Tool and

Optional Policy & Vision Statement Generator

Created by DMA’s Committee on Environment and Social Responsibility, this tool is "intended to aid direct marketers in conducting an internal evaluation of environmental practices that affect aspects of the marketing process."

We encourage you to visit the DMA's Environmental Resource Center, a terrific compilation of tools and publications to assist businesses in understanding the environmental issue and continually improve their environmental footprint.

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Check back often as we'll be adding new resources, articles, programs and more for you all year long.

Events of Interest ::

Our CEO, Peter Cook, was one of four industry experts at the June 19 panel on green printing at the "Sustainability in Printing" conference. Read more here.

'Come as You Are' to Help Environment: Companies Urged to Just Make an Honest Effort, Instead of Striving for Purity  Interesting article covering AdAge's June 2008 "Green Conference" keynote address by Peter Seligmann, CEO-chairman of Conservation International. He makes the point that companies can't let fear of being accused of "greenwashing" stall their initiatives, and keep them from sharing good news about positive steps. "None of us are pure. None of your brands are pure," he says. "We need an aspiration to be pure. We're not going to achieve that if we wait until we're pure to say something. We're going to be silent. And we can't afford to be silent." Read the article on AdAge here.

Ever Wonder What Other Companies' Paper Procurement Policies Look Like? The FSC Canada website has a terrific compilation of excerpts from paper procurement policies from international companies from LL Bean to Nike. Is your company looking to develop a procurement policy? Check out their handy 8-step guide on Developing a Paper Procurement Policy. 

Recommended Reading + Useful Downloads
Read Fast Company's 50 Ways to Green Your Business.

Download World Wildlife Fund International's paper scorecard.